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The Case for Eliminated DEI
I’ve changed my position on DEI programs in corporations and believe most of them should be eliminated. Before you get the torches and...
Brian Watkins
Jan 7, 20242 min read
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Manage Individuals, Not Groups
I hear some common questions from managers. One of the most common is “how do I manage a group of millennials/Gen Z/Gen X/Boomers/etc.?”...
Brian Watkins
Jan 1, 20241 min read
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Manager as 2-Way Communciator
The role of the manager has changed dramatically. One change that has yet to happen - for the benefit of the organization and the...
Brian Watkins
Oct 13, 20232 min read
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Personalization for Me, Not Just for Thee
There is a time-worn trope in business, that they best way to know the customer is to talk to the customer or at least the person closest...
Brian Watkins
Sep 17, 20233 min read
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You Cannot Measure Culture on a Binary Scale
A major mistake that many organizations make regarding culture is to evaluate it with a binary scale - good or bad. In reality, culture...
Brian Watkins
May 29, 20231 min read
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5 Ways to Show Your Employees You Care
Managers are human, and so are the people who work for them. A key tenet of humanity is that we all want to be valued and respected. An...
Brian Watkins
Apr 22, 20231 min read
9 views
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Why People Leave Companies
Everyone leaves for their own reason. Great managers know the real reason because they've built a complete and honest relationship. When...
Brian Watkins
Apr 11, 20221 min read
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0 comments


Employees Are Not Assets
Read any organization annual statement or listen to any executive talk about his organization and you'll hear a familiar refrain - "we...
Brian Watkins
Apr 11, 20221 min read
3 views
0 comments


Employees Have a Role in Making Managers Great
I spend a great deal of time and effort providing information and behaviors designed for the manager - all with the goal of making every...
Brian Watkins
Apr 11, 20221 min read
1 view
0 comments


When Empathy Can Be a Problem
Empathy is an invaluable skill for a leader - I would argue that it should be one of the core skills that anyone wanting to be a manager...
Brian Watkins
Apr 11, 20221 min read
1 view
0 comments


What Don't You Know?
We like to tell people what we know. We all like to be seen as smart. When interviewing people, all the questions asked are to find out...
Brian Watkins
Apr 11, 20222 min read
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0 comments


Focus the Message on the Person
Building relationships with everyone you work with is critical. The biggest reason is that it enables you to focus messages to the people...
Brian Watkins
Mar 22, 20222 min read
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Don't Do a Remote Offsite
Being experienced (or old) provides one big benefit: I've seen trends and things that work and don't work. Unfortunately, I also see that...
Brian Watkins
Mar 7, 20222 min read
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Names Matter
Trigger Warning: If you are close-minded, this post may come off as sounding "woke". In a world of increasing diversity, we are seeing...
Brian Watkins
Mar 4, 20222 min read
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You Aren't Fooling Anyone
One of the worst things I see managers do is listen to bad PR people. These bad PR people come up with the idea that they need to...
Brian Watkins
Mar 2, 20221 min read
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BLUF
The key to all communication, particularly written communication is simple: Bottom Line Up Front (BLUF). We all get a lot of emails - too...
Brian Watkins
Feb 28, 20221 min read
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Should You "Love" Your Employees?
I thought a blog post with a little bit of a Valentine's Day theme might be fun today. Let's start out with a clarification: I'm talking...
Brian Watkins
Feb 14, 20221 min read
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The Off-The-Cuff Comment
Managers don't get the luxury of "off the cuff" comments. This is because the people who work for managers pay attention to know which...
Brian Watkins
Feb 9, 20221 min read
8 views
0 comments


Employees as Assets?
Read any organization annual statement or listen to any executive talk about his organization and you'll hear a familiar refrain - "we...
Brian Watkins
Feb 8, 20221 min read
1 view
0 comments


When is Empathy a Problem
Empathy is an invaluable skill for a leader - I would argue that it should be one of the core skills that anyone wanting to be a manager...
Brian Watkins
Feb 7, 20221 min read
3 views
0 comments
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